Prasanna joins us to discuss LALIGA’s new working paradigm, built around AI agents and computational thinking.

Bill joins us to discuss Wimbledon’s digital transformation, including its renewed IBM partnership and rebuilt website and app.

In his new role, Bastian will discuss how the Bundesliga is turning AI into a connected technology layer across digital products.

Karen will discuss how The R&A is using data, connectivity and broadcast innovation to modernise golf’s oldest major.

Stuart is English football’s first Head of AI, and joins us to discuss why teams need clean data, clear governance and human context before scaling AI.

Niko shares FC Schalke 04’s digital transformation, from foundational data to AI use cases that deliver operational value.

Rich will discuss how NASCAR is building trust, governance and practical adoption around AI across the organisation.